Reviews Sainsbury's Local - Northampton

The own brand food at this supermarket is very tasty and of better quality than other supermarket brands. Customers are happy with the taste and overall quality of the products.

This supermarket has a new direction that focuses on attracting more customers through volume rather than increasing prices. This approach is seen as beneficial in the long run for both the customers and the business.

Customers appreciate the nice choice of products available at this supermarket, as well as the pleasant smell inside the store. The store is well-stocked, has good parking, and even has a fuel station for added convenience.

Customers find that shopping at this supermarket is quick and efficient, with smart shop options available to make the process even faster than waiting in line. Overall, the supermarket provides a positive shopping experience for its customers.